Michelle Obama’s recent speech at the Democratic National Convention caught attention far and wide— but what made it so good? Journalism training specialists Poynter have a useful analysis here.
Speeches are a valuable resource for learning effective writing: as Poynter’s author points out, because they’re meant to be heard, they use more rhetorical devices than stuff that’s written down. The sound and the flow and the language jumps out at you, even if you don’t know why that is.
There’s lots of good stuff in the post about choice of language and structure, but one lesson I particularly like is: express your best thought in a short sentence, preferably using simple words (“when they go low, we go high”). It’s an approach that applies to most forms of communication, and reminded me of another helpful (and helpfully brief) resource. Continue reading “Write better #1”→
After an intense few days inside one of Uganda’s largest refugee settlements, I’ve stumbled upon two slightly different (and a bit more uplifting) movements.
On the way back to Kampala, I stopped for a night at the Social Innovation Academy, created about two years ago to address the desperate lack of job prospects in the country.
60+ young people aged from 18 to late 20s live in dorms and traditional African huts and new constructions made from sand-filled plastic bottles; several more buildings are in various stages of completion, including new housing for volunteers and a huge hall. Hand-painted signs are dotted around: “Do something every day that scares you”, “People who say it cannot be done should not interrupt those already doing it”.
Scholars get free rent and board, and training for as long as they need it to develop business ideas that will benefit themselves, the community, the environment, or all three. Continue reading “Making things”→
I’m back in Uganda, this time with funding from One World Media, researching a story about refugee businesses.
Here’s the premise: 86% of the world’s refugees are in developing countries. Uganda, a relatively stable nation in a rocky region is now home to over half a million people seeking refuge from South Sudan, Somalia, Burundi, Rwanda, and the Democratic Republic of Congo. It now hosts the third largest refugee population in Africa.
But what makes Uganda intriguing is its unusually open door policy: all refugees are granted freedom of movement and the right to work; in rural areas they get allocated their own plot of land. So while most countries try to contain refugees in designated zones set apart from cities and towns, and to stop them from competing with locals for jobs, in Uganda refugees can (and do) become traders, workers, employers, entrepreneurs.
I recently finished working on a first project with the youth media charity Exposure – helping them produce a range of materials around the topic of identity. All the articles and images in the magazine, below, were created by teenagers (with a bit of chasing and tweaking from us). The print version will be distributed to schools and youth centres in north London – and a short film on the same subject is coming soon.
One of the exciting things about the current sustainable development goals (SDGs), agreed last year by governments, UN and citizens, is that they really are global – they apply to the rich world as well.
It seems obvious now. But the SDGs’ predecessors (agreed in 2000) were focused on the developing world, aiming to push them towards certain benchmarks of progress: primary education enrolment, maternal health, daily income, and so on.
It was us and them, and responsibilities were divided according to which half of the world you inhabited. Rich country governments: cough up the cash and make sure your taxpayers see that their aid is working. Poor country governments: introduce policies, enforce laws, make wise investments.
It’s Responsible Business Week in the UK, which aims to get all sorts of enterprises to share what they’re doing, and all of us to demonstrate how we’re working together “for a fairer society and a more sustainable future.”
As blog editor at London’s newest Impact Hub in Brixton, I’ve persuaded three of our members doing business differently to take time out of changing the world to explain what goes on behind the scenes.
Here’s what came out of my trip to Uganda, late last year:
The Guardian published my story – Uganda is a land of entrepreneurs, but how many startups thrive? – on the reality behind a recent report claiming the country is the most entrepreneurial in the world. It’s easy to start a business, and many people – even those in a full time job – do so, but few manage to grow or even continue their venture.
Impressions from a fleeting visit* to the notorious refugee camp of Calais
Their tents and shacks and shops are built on sand.
We’re almost on the coast of course: the camp, just outside Calais, sits among low dunes and scrubby vegetation – but I hadn’t pictured there’d be sand, and it adds to the transience of this place: a departure point, a stopover. Continue reading “In the jungle”→
Do social entrepreneurs think they’re better than ‘normal’ businesspeople?
Speaking at last month’s Big Social, a London gathering of those working in or supporting social businesses, Dr Margaret Mountford suggested at least some of them do. Watch out for a ‘holier than thou’ attitude, warned the former sidekick from The Apprentice.
At the same conference, a session on branding for social enterprises touched on personal brand. How you come across to others can be particularly important, the facilitators said, because social enterprises are often associated with the small teams that run them, and are often founded by individuals whose personal story is wrapped up in how the business came about.
In an age that encourages (or even demands) all of us to develop a personal brand, the social entrepreneur is surely no more to blame than the rest of us for feeling that their profile, their story, really matters. Meanwhile, those of us writing about social enterprise (including me) find an easy way in to complex problems and business models by talking, instead, about the personal journey behind it all. How they struggled, how they failed, what they learned, how they triumphed.