How can we help: Why we give, and how we might do it better

“Well, they do a lot for charity…”
It’s a common response when you ask people what purpose the British royal family still serves. For some, good causes are the monarchy’s primary purpose: according to recent research from Charities Aid Foundation, a third of Brits believe that the royals’ most important role is supporting charities. (It’s not clear what the remaining two thirds feel is most important.) And a quarter think they first heard about a campaign or cause thanks to royal support.
But do they really do a lot for charity?
Analysis in 2020 by Giving Evidence of the apparently rather opaque world of royal patronages found no evidence that these increase a charity’s revenue (in some cases, they may even cost them money), nor that royalty increases generosity more broadly.
Continue reading “Royal recognition”