communications – modern stories

Group chat

May 25, 2019 patushka

We recently recruited 14 young people from six countries for a reporting programme, and before they’d even met, the WhatsApp group was buzzing. When we did get them together for an intense five days in London, they seemed to form a tight-knit group within 24 hours. By departure day, the WhatsApp group was filling with heart-eyed emojis, group selfies and emotional farewells as they prepared to return to four different continents.

Apart from the emojis, it was similar to an experience I had 10 years ago, when 30 of us from different European countries got flown to Berlin for an EU-funded youth journalism scheme. That short trip led to some of us creating our own joint project the following year – planning it over multiple Skype calls from our respective countries – and a few lasting friendships. (Plus, apparently, at least one romantic encounter.) Continue reading “Group chat” →

Blogger’s guilt

September 7, 2018September 14, 2018 patushka

If it’s easy to start blogging these days, it’s even easier to stop. Or at least to pause.

So many reasons: not enough time (I’ll do it when that deadline is over); other priorities (I need to focus my attention/writing brain on something else right now); perfectionism (there’s no point in posting something mediocre); lack of fresh ideas (there’s nothing exciting me to write at the moment); unconvinced of the payback (it won’t make any difference if I wait a bit longer). Continue reading “Blogger’s guilt” →

Young news

November 21, 2016 patushkaLeave a comment

screen-shot-2016-11-21-at-11-13-36 The stories of exiled Congolese entrepreneurs Patrick, Alex, Mimy and Chantale finally made it into Vice, also appearing in the UK print edition of the magazine (with my trip supported by One World Media’s production fund). It’s perhaps an unusual destination for an article about refugee lives in Africa; sitting next to headlines like ‘People’s stories on the last time they faked an orgasm’ and ‘We went on a tour of London’s worst-rated nightclubs’. But the Canadian-American outlet, which is squarely aimed at younger audiences and embraces the provocative and politically incorrect, isn’t only about sex, crime and entertainment. News is now their fastest growing division, according to Creative Review, in which Vice’s CEO was quoted earlier this year saying they tapped into a “big white space…. there was a perception that Gen Y didn’t really care about news which is obviously not true, so that will continue to grow.” Here’s hoping.

Good business

April 18, 2016 patushkaLeave a comment

It’s Responsible Business Week in the UK, which aims to get all sorts of enterprises to share what they’re doing, and all of us to demonstrate how we’re working together “for a fairer society and a more sustainable future.”

As blog editor at London’s newest Impact Hub in Brixton, I’ve persuaded three of our members doing business differently to take time out of changing the world to explain what goes on behind the scenes.

First up, it’s Mighty Good Undies, whose super-soft underwear ticks all sorts of ethical-sustainable-eco boxes. Continue reading “Good business” →

Hard-working networks

January 21, 2016 patushkaLeave a comment

6952697520_7fa1206394_z — The original networking site

I’ve been doing some writing for the European Commission’s EURES website, which aims to encourage jobseekers to take up opportunities in other countries. The blog posts are for the (somewhat oddly-named) Drop’pin blog, which targets 16-30 year-olds in EU and neighbouring countries.

A fairly broad audience then – and, being based in the UK, the challenge is to tackle a topic in a way that’s useful not only to readers in this country.

Experience of living abroad makes you aware of things that are country-specific, though (e.g. appreciating that the charity sector isn’t necessarily as developed elsewhere). Working in international teams is perhaps the best training for writing in plain English – better leave out those dazzling turns of phrase or idioms. And language skills help too, of course – for example, getting speedy responses from a source in Berlin for a piece on accessing the creative industries.

The harder, more time-consuming part is finding the right contacts in the first place. Continue reading “Hard-working networks” →

Back to school

November 11, 2015November 13, 2015 patushkaLeave a comment

Taking tea - lowres — Tea break in Busembatia

I’m back in Uganda this month, and have just finished two weeks of training in the east of the country. In Busembatia, I worked with Women in Leadership (WIL) Uganda, training their four Ugandan volunteers in basic photography and computer use. WIL Uganda was started by a former lawyer from the UK, whose stint as a volunteer here last year convinced her that much more was needed to support women and girls. Cases of rape are all too frequent; many women have been abandoned by their husbands to raise children alone and without an income. Girls are often shy or reluctant to speak their minds.

One year on, and WIL Uganda’s volunteers now teach adult literacy and handcrafts to the women and lead career guidance and writing classes with the girls in one of the secondary schools. Continue reading “Back to school” →

Stories of purpose

September 9, 2015September 13, 2015 patushkaLeave a comment

Since the spring, a team of us at On Purpose have been working on a collaborative storytelling project. A few weeks ago, we finally unveiled Humans on Purpose.

It’s not the first rip-off of the simple yet captivating Humans of New York idea – but it may well be the first to share stories of social purpose. We’ve got a pretty wide range: from CEOs and young entrepreneurs to former priests and ex-offenders. They’ve talked to us about their mums and their children; about pivotal moments and long-enduring passions; about anger and playfulness. People really are prepared to talk honestly about why they do what they do.

It’s the first time I’ve been involved in such a wide collaboration (we’ve had 50+ interviewers, 5 editors, and several people involved in the design and development of the site, plus numerous others organising the final event of the project). Here are some things I learned: Continue reading “Stories of purpose” →

Plant your feet, and other storytelling tips

September 9, 2015 patushkaLeave a comment

Earlier this year I gathered a few VSO colleagues to join me on the Acumen+ Storytelling for Change course, which is all about bringing (personal) stories into your professional communication, helping you to connect with (and convince) your listeners as you present.

I’ve tried before, and failed, to complete online courses; free ones like these are even harder to see through. What worked this time? Mainly it was committing to meet weekly as a group for the duration of the modules (guilt about letting other people down is stronger than the guilt of letting yourself down, it seems). But also genuine enthusiasm within the group for the topic, and a sense that the lessons were fairly universally relevant.

Here are some of the best bits of learning for me: Continue reading “Plant your feet, and other storytelling tips” →